Sunday 29 November 2020

Intesa: in Milan, 144 SMEs with 3.2 billion revenues report of 'winning companies'

"In Italy, the pandemic has hit hard on hospitality and spa companies, which are undoubtedly among the most affected, if not the most affected at all. In these weeks, we are witnessing a replica of what was already seen during the spring lockdown, when Istat recorded a 91% drop in attendance in the accommodation exercises (7 million overnight stays in the March ‐ May 2020 quarter, compared to 81 million in the corresponding period of the previous year).




Gloomy prospects loom over the holiday season and the winter holidays." This is denounced by the Director General of Federalberghi Alessandro Massimo Nucara in the hearing on Bill N. 2790 bis before the productive activities, trade and Tourism Committee of the Chamber of Deputies.

In 2020 will be less 165 million foreign presences (-74.6%) and 81 million Italian presences (-37.5%). Total attendance will be well 245 million less (-56.2%). The revenue of the receptive sector will suffer a loss of 14 billion euros( -57%) - between August and December the government has estimated for the tourism and Spa sectors a reduction of 70% of hiring compared to the same period of 2019.
A group of companies that collectively generated in 2019 approximately € 3.2 billion turnover, marking a growth ten times higher than the Italian average in the last six years, employing over 15,000 employees, with a growth rate eight times higher than the national average from 2014 to the present. "Despite the difficulties that the crisis pandemic is causing, the response and the participation of Italian smes was total, demonstrating that the common features of Italian entrepreneurship are passion, ingenuity, Italian and determination," says the head of the Banca dei Territori Division of Intesa Sanpaolo, Stefano Barrese. By the testimonies of entrepreneurs emerges a picture that in some way draw a line important to the recovery, by showing that, even in this difficult phase of the crisis, these smes have continued to invest on the basic guidelines for growth: sustainability, innovation, human capital, generational transition, internationalization, connection with the territory and with their chains of production, in addition to a strong focus on the social impact generated on its territory.

From clothing to agri-food, from industry and services to chemical and metalworking, from fashion to furniture and design, textiles, transport, but also medical and pharmaceutical, to digital and Ict: these are some of the product categories to which the 'winning companies' 2020 belong. According to the analyses carried out on this sample of companies, during the digital tour that lasted more than two months, at the time of the crisis, training and welfare systems were a critical factor of success to look beyond the pandemic phase, alongside investments, with a reorientation towards digitalization and sustainability. The strong link with its territory of rooting has been an element that has characterized all companies and has contributed to international growth. This element emerged in particular also in the stage dedicated to social enterprises, new in the 2020 edition, from which it emerged how the integration between profit and non-profit is a crucial factor, as a lever for the creation of social well-being for all communities. Also for the' winning companies 2020 ' the selected SMEs will be included in growth support and visibility programs at national level offered by Intesa Sanpaolo and the partners of the initiative, Bain & Company, Elite, Gambero Rosso, together with Cerved and Microsoft Italia.

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